Discerning the Multiple Business Benefits of Energy Efficiency

  • Christopher H. Russell Principal, Energy Pathfinder Management Consulting, LLC
Keywords: Energy Efficiency, Multiple Business Benefits


Business decision-makers are more likely to implement energy efficiency improvements if proposals demonstrate a wider range of benefits than those initially apparent. Proponents of energy savings improvements must be prepared to demonstrate more than simply energy savings. Improvements to a company’s energy performance can positively impact operational procedures, technology mixes, maintenance requirements and other agendas. Business managers who fail to recognize energy efficiency’s multiple benefits will forfeit business earnings and diminish stakeholder value. Such forfeiture retards economic development and efforts to reduce environmental pollutants.

This article describes a study that sought several outcomes: 1) to make the wider consequences of energy-efficiency more transparent to business investment decision makers; 2) to stimulate the market for energy efficiency solutions by improving business sector understanding of—and thus demand for—energy efficiency and its coincident benefits; and 3) to expand the body of knowledge that can be used to promote energy efficiency to business facilities.


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Author Biography

Christopher H. Russell, Principal, Energy Pathfinder Management Consulting, LLC

Christopher Russell is a visiting fellow and consultant with the ACEEE, working with energy program coordinators, solution providers, and business leaders to advance energy efficiency in commercial and industrial contexts. A frequent conference and workshop speaker, he is the author of The Industrial Energy Harvest and North American Energy Audit Program Best Practices. He joined ACEEE in 2012. Prior to that, Christopher worked as the energy manager for the Howard County, Maryland government as a political appointee attached to the county executive’s office. Before that, he worked at the Alliance to Save Energy and the American Gas Association. Christopher has a master of business administration and a master of arts in urban studies, both from the University of Maryland. He has a bachelor of arts in economic geography from McGill University. He is recognized by the Association of Energy Engineers as a certified energy manager.


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